How we build business software, starting from a CRM

Most of the custom business software we build starts with a CRM. That’s because nearly every business, no matter the size or industry, needs to manage contacts, sales pipelines, and communication effectively. But for us, the CRM is just the beginning.

Start with what matters: your workflow

We begin by understanding how your business works. We don’t force you into someone else's system, we design the CRM around your existing workflow. From contact management and sales pipelines to client communication, everything is tailored to support how you actually operate.

No vendor lock-in

One of the key principles we follow is no vendor lock-in. You own your data and your software. You’re not tied to our platform, forced into expensive per-user fees, or stuck with tools you don’t need. We build software that is yours, flexible and future-proof.

Real CRM features that grow with you

Our CRM foundation includes:

• Sales pipelines that reflect your sales process
• Custom statuses and stages
• Notes, tasks, and follow-ups to keep your team organized
• Full client communication history, all in one place

And when you're ready to do more, we can easily extend your system.

Easily add what your business needs

As your business grows or evolves, we can plug in new features like:

• Quotations and proposal management
• Project or service delivery tracking
• Automated communication with your clients (e.g., appointment reminders, status updates, feedback requests)
• SMS and MMS integration for direct, trackable client communication

Every feature is added based on your goals, not on some cookie-cutter software bundle.

Built for long-term success

We don’t just build software, we build tools that support your growth. By starting with a CRM and layering in the tools you need, we create systems that reduce admin work, increase clarity, and strengthen client relationships.